We’ve all seen the “may contain nuts” warning on peanut packets and “may cause drowsiness” on sleeping pill boxes, but now it seems Britain’s department of label writers may also contain nuts.

Nuts

Extracting from THE TIMES:

When the consumer magazine Which? asked readers to send in examples of curious labels, it received a vast collection of quixotic and bravely illogical product descriptions.

There was a card made for the occasion of a two-year-old’s birthday, complete with a fluffy number “2″ on the front, by London firm ZZ Designs.

The recipient would have to wait another year before being allowed near it. “This card is not a toy”, the packaging said. “Not suitable for children under 3 years.”

Panasonic torches were to be “used in the dark for brightness”. Shoppers who bought Puma trainers were reassured by a sign on the box: “Average contents: 2″.

Which? was curious. “We can’t help musing whether Puma has a helpline to link those who got one shoe with the lucky ones who got three.”

Tuc crackers were able to be both “original” and have a “new improved recipe”. Buyers of a mozzarella salad bagel should “keep (it) refrigerated” and at the same time “avoid the fridge”.

Finally there were labels that challenged the consumers’ understanding of the natural world. There was the “oven ready half wild rabbit” - buyers wondered what the other half was - and Waitrose Jarlsberg cheese, which buyers might have thought was made from cow’s milk.

They were mistaken, according to the label. “Norway’s clear mountain streams and pristine pastures produce the milk.”, it read.

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